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Sidedoor
For venues

The reservation platform that fills the rooms it books.

Sidedoor is a full reservation + guest-list platform - the modern replacement for SevenRooms, ResDiary and OpenTable. Plus a private members' community that pays you for the access, every night.

One platform, not five

Retire every booking tool on your shelf.

Reservations, guest lists, ticketing, gift vouchers, email marketing, insights, door workflows - and a private members' community no other platform can match. One subscription. Everything in-house.

Trusted by the rooms people talk about

330,000+
Bookings moved over from SevenRooms and Dojo
580,000+
Covers booked through Sidedoor a year
42%
Of online bookings arrive outside 9 to 6
49%
Of bookings protected by a deposit or card on file

Built for

Made for the way you trade.

Pricing

Simple monthly, no hidden fees.

Three plans that scale with you. Start on Starter, step up to Pro and Max as you grow.

Starter

Single-venue operators. Everything you need to open the doors and run the night.

£99/ month

  • Full table reservations suite - waitlist, requests, booking widget, floorplan editor, promo codes, pre-orders
  • Vouchers
  • Events
  • Guest list
  • Sidedoor members community sales channel
Register

Max

High-volume groups that need advanced forecasting and the full Aimy toolkit.

£499/ month

  • Everything in Pro, plus:
  • Advanced BI & forecasting
  • Advanced Aimy AI virtual assistant
  • Marketing - 20,000 emails & push, 1,000 texts included
  • Managed support
  • MCP: connect your own AI assistant
Register
Add-ons

Add what you need, when you need it.

Prices are per month. Pro and Max include many of them; on Starter, add any one on its own.

Add-onPriceStarterProMax
Marketing£30 / venueAdd-onIncludedIncluded
Emailfrom £20 / 10kAdd-on10k included20k included
SMS (own sender number included)from £45 / 500Add-on500 included1,000 included
Pushfrom £10 / 10kAdd-on10k included20k included
Analytics Basic / Advanced£25 / £50 per venueAdd-onBasic includedAdvanced included
Aimy AIfrom £30 / 15M tokensAdd-on15M included30M included
API access£30 / venueAdd-onIncludedIncluded
Till & rota integration£30 / venueAdd-onIncludedIncluded
MCP (needs API)£20 / venueAdd-onAdd-onIncluded
Managed support£150 / venueAdd-onAdd-onIncluded
  • Marketing£30 / venueAdd-on on StarterIncluded in Pro & Max
  • Emailfrom £20 / 10kAdd-on on Starter10k included in Pro20k included in Max
  • SMS (own sender number included)from £45 / 500Add-on on Starter500 included in Pro1,000 included in Max
  • Pushfrom £10 / 10kAdd-on on Starter10k included in Pro20k included in Max
  • Analytics Basic / Advanced£25 / £50 per venueAdd-on on StarterBasic included in ProAdvanced included in Max
  • Aimy AIfrom £30 / 15M tokensAdd-on on Starter15M included in Pro30M included in Max
  • API access£30 / venueAdd-on on StarterIncluded in Pro & Max
  • Till & rota integration£30 / venueAdd-on on StarterIncluded in Pro & Max
  • MCP (needs API)£20 / venueAdd-on on Starter & ProIncluded in Max
  • Managed support£150 / venueAdd-on on Starter & ProIncluded in Max
Multi-venue

More venues, bigger savings.

Discounts are applied automatically as you add venues to any plan. Upgrade, downgrade or cancel anytime.

  • 2-4 venues


    Save up to£50/month/venue

  • 5-10 venues


    Save up to£100/month/venue

  • 10+ venues


    Save up to£150/month/venue

  • No per-booking fees
  • No cut of your door
  • No lock-in - cancel any month
Run every shift

Tables, lists, and the door - one dashboard.

Design your room, set the rules, open the night. Every promoter, host, and door lead works from the same live list - no clipboards, no double-bookings, no shouting over the music at 1am.

  • Visual floorplan designer with combinable tables and blocking
  • Access rules + shifts - party size, tier, time windows, deposits
  • Signed QR check-in, real-time across every door terminal
See everything Less
Plus-one & VIP rulesTier limits enforced automatically
Product upsellsBottle packages, min spends, chef's menus
Unified guest listPromoters, bookings & DMs in one place
Grow every guest

Own the relationship, not just the reservation.

Every guest who books with you is in your list - yours to email, yours to segment, yours to understand. When a guest returns for the fourth time, your door staff know before they walk in.

  • Branded email marketing + campaign builder with revenue attribution
  • Segments by tier, recency, spend, genre affinity
  • Guest-network insights - who brings the big parties, who quietly spends the most
See everything Less
Area hotspotsWhich neighbourhoods your guests come from
Per-guest historySurfaced to door staff at check-in
Gift vouchersSales + redemption built in
Promoter attributionWho actually drives paying guests
Gift voucher, tickets, bookings and reservations management
Reach every room

Your door, everywhere it matters.

Sell tickets, gift vouchers, and embed bookings on your own site - then land automatically in the Sidedoor members' app. One engine, every surface.

  • Ticketed events with Stripe-direct payouts - we never hold your funds
  • White-label booking widget for your site, in your palette
  • Auto-listing in the Sidedoor members' app + editorial slots for launches
See everything Less
Flexible ticketingEarly-bird, waitlist & refund flow
Smart discoveryGenre + type tagging for members
Roles & 2FAGranular access on admin accounts
Full audit logEvery destructive action tracked
Cross-venue P&LRollups for multi-site operators
Onboarding

Sign-up to door staff in one evening.

  1. Bring your bookings

    We move your bookings, guests and floorplans across from SevenRooms or Dojo, upcoming bookings included, and wire up Stripe. Or start on a 30-day trial.

  2. Open the access

    Decide what goes to Sidedoor members - a few tables, slower-night spots, first-look events. You stay in control.

  3. We fill the room

    Members book through you. Clean reporting, no clawbacks.

Your best nights are ours to fill.

Fifteen minutes on the phone and we'll show you how the members, the software, and the payouts actually work. No slide deck.